Why You Should Be Using Multi-Channel Donor Engagement

In the short video below, you'll learn:

  1. What multi-channel donor engagement is, and
  2. How multi-channel helps you raise more money

Plus, Steven Shattuck from Bloomerang gives you a simple example of a multi-channel campaign you could use now.

If you're interested in learning more about how to raise more money through multi-channel donor communications, then come to the Digital Fundraising Conference. For more info, click the red button below:


NextAfter tested multi-channel with an organization and saw a 204% increase in donor conversions. Read the article: The Truth About Multi-Channel Marketing

According to Network for Good's "Our Digital Dilemma" study, nonprofits using multi-channel that 'switch' to one channel saw year over year retention drop of 31.32%. Conversely, nonprofits that increased the number of donor engagement channels (from 1 to 2 or more) retained 11.89% more donors year over year.

If you want new donors,
come to the Digital Fundraising Conference